As we continue to grow our community, we want to invite you to join the movement toward a new way of thinking about leadership. Our book offers practical solutions and insights for creating purposeful change and constructive culture in your organization.

Edition 3

The Power of Purpose: Building a Thriving Organizational Culture


In today’s competitive business landscape, it’s no longer enough to have a clear mission statement and set of values on paper. To truly drive success and stay ahead of the curve, organizations must align their culture, values, and processes in a way that empowers employees, drives innovation, and promotes a sense of purpose and belonging.

However, achieving this alignment and we call it the divergence between the ideal and the current culture can be challenging and requires an in-depth understanding of the various factors that impacted this divergence.

This is where the concept of causal factors comes into play – by examining the root causes of cultural divergence, leaders can develop a more nuanced and informed approach to creating a thriving organizational culture.

The seven clusters of causal factors we present in chapters 1 and 2 of the book: “Reimagining Leadership” are:

  1. Organization structure and change
  2. Leadership behaviors and style
  3. Systems and processes
  4. Cultural and generational sensitivity
  5. Communication
  6. Collaboration and team dynamics
  7. External factors

Each of these clusters represents a unique set of factors that can impact organizational culture, from the way an organization is structured to the external market conditions it operates within. By understanding these factors and how they interact with each other, leaders can make informed decisions about how to improve their organization’s culture and drive better business outcomes.

For example, in the cluster of leadership behaviors and style, we explore the impact that effective leadership can have on an organization’s culture. By inspiring and motivating employees, setting clear goals and expectations, and holding themselves and others accountable, leaders can create a sense of purpose and belonging that empowers their workforce.

Similarly, in the cluster of communication, we delve into the importance of feedback and feedforward – two key tools for driving improvement and shaping organizational culture. By using these tools to promote open and honest communication, leaders can create a culture of trust and collaboration that fosters innovation and growth.

Overall, chapters 1 and 2 of the book: “Reimagining Leadership” provide a wealth of insights and practical strategies for anyone seeking to improve their organization’s culture. And for those who want to dive even deeper, the book offers a comprehensive guide to creating a purpose-driven organization that can thrive in today’s business landscape.